Website Research

A website, also written as Web site, web site, or simply site, is a set of related web pages served from a single web domain. A website is hosted on at least one web server such as the Internet. All publicly accessible websites collectively constitute the World Wide Web.
A webpage is a document, typically written in plain text interspersed with formatting instructions of Hypertext Markup Language. A webpage may incorporate elements from other websites with suitable markup anchors.

The shift of the music industry from a physical to a digital world has brought about a new meaning to the word "branding" for musicians. The biggest priority is branding themselves as a true music entity. The web has helped musicians, artists, bands, industry professionals and companies market themselves to new audiences.

These are other artists websites, most musical artists have the same layouts, tabs and content on their website depending on their genre or style of music. Which is the same for these two artists Ed Sheeran and Ben Howard.

Final Digipack

From looking through all the research i did on Digipacks and deciding the colours and layout i managed to produce a digipack for Florance and the Machine.

Digipack

Digipacks are packing that is used for CD singles or special editions of CD albums, they usually consist of a gatefold, paperboard or card stock outer binding with one or more plastic tray to hold together the information about the cd. 

I decided too look at digipacks made by artists like Florance and the Machiene too see the style they have done.
I looked at Rihanna's digipacks
I realised that they usually stick to the same tones of colour throughout their digipacks, i decided to do this aswell because its seen to stand out more and the colours go with the album.



 I also had a look at.  Pinks digipack

Both of their albums represent the stars image.
Digipacks promte the album and the artist, it helps bring awareness of the artist for people to know about them.

Similar products

(vidoes of Rihanna-Stay and Pink-Try - then speak about how our video will take elements from each video and put them into ours)

Shot lists and Filming space

The shots we are making for our video will mainly be made in school or in a dance studio. We decided that we need a black and white background for our video to be saturated in black and white, which we aim to do. With Elle's busy schedule we can only film at certain times which means it's sometimes tight for us. Shooting in certain places is also difficult. We came up with a plan to only film in the school because that also shows ordinary life. We now have the concept of just an ordinary girl in school who is in love - which is a common story line or real life emotion most teenage girls feel. This concept that we made up because of our limited space to film has also helped us appeal more to our target audience. Our target audience feedback also shows that most people (8/10) prefer to see a story line that is realistic and could happen to anyone, nothing extraordinary and over-exaggerated like some performs like to produce for a music video, e.g Lady GaGa or Rihanna.

Around the school:

These are the places around the school where me and Elle have filmed our dance production. We chose theses places beacause of the large space for jumps, lunges and other moves Elle has choreographed into her dance. I also chose most of these places to film because of its natural light. The first picture is a window in which elle sat in which produced a really good silhouette effect, which looks spectacular in black and white. The bottom picture is a picture of the main hall (the desks wasnt there when we filmed). We filmed in here due to the large plain white walls and the huge draped black curtains which made it easy to film in. Fiming on black and white backgrounds will help us when it comes down to editing.